Advertising must respect the intelligence of its audience and if it does not prompt them to think, it will be instantly dismissed.

  • -- Maurice Saatchi 莫里斯·萨奇

广告必须尊重受众的智慧,如果不能促使他们思考,广告就会被立即驳回。

相关名言

A far greater factor than abolishing poverty is the deterrent effect of swift and certain consequences: swift arrest, prompt trial, certain penalty and - at some point - finality of judgment.

比消除贫困更重要的因素是迅速和某些后果的威慑作用:迅速逮捕、迅速审判、某些惩罚以及在某一时刻作出最后判决。

To be accused of 'channeling' is to be dismissed as a ventriloquist's live dummy, derogated at not having a mind of one's own.

如果被指控“通灵”,就会被当作口技演员的真人秀节目而不予理会,因为没有自己的想法而受到嘲笑。

I'm not so sure that horror should be dismissed as something less than literature.

我不确定恐怖是否应该被视为文学之外的东西而被摒弃。