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Forget 'branding' and 'positioning.' Once you understand customer behavior, everything else falls into place.

  • -- Thomas G. Stemberg 托马斯·G·斯坦伯格

忘掉“品牌”和“定位”吧。一旦你了解了客户的行为，其他一切就都水到渠成了。

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Customer Forget Behavior

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What is the appropriate behavior for a man or a woman in the midst of this world, where each person is clinging to his piece of debris? What's the proper salutation between people as they pass each other in this flood?

在这个世界上，每个人都紧紧抓住自己的碎片不放，在这个世界上，一个男人或一个女人应该做什么?当人们在这场洪水中擦肩而过时，他们之间应该怎样称呼彼此呢?

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Indictments of any kind are serious. That being said, let's not forget that an indictment is not a conviction. We still have due process in this country.

任何形式的起诉都是严肃的。话虽如此，我们不要忘记起诉不是定罪。我们国家仍然有正当的程序。

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There is only one boss. The customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else.

只有一个老板。客户。他可以把钱花在别的地方，把公司里从董事长到每一个人都炒了。

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I don't think that somebody who is observing or predicting behavior should also be participating in the 'experiment.'

我不认为观察或预测行为的人也应该参与“实验”。

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Sometimes you have to forget what's gone, appreciate what still remains, and look forward to what's coming next.

有时候，你不得不忘记过去，珍惜现在，期待未来。

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There are a lot of people who touch the customer.

有很多人接触客户。

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