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Expensive advertising courts us with hints and images. The ordinary kind merely says, Buy.

  • -- Mason Cooley 梅森·库利

昂贵的广告用暗示和图像来吸引我们。普通的只是说，买。

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Merely Advertising Ordinary

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I have learned that you can't have good advertising without a good client, that you can't keep a good client without good advertising, and no client will ever buy better advertising than he understands or has an appetite for.

我明白了，没有一个好的客户，就没有一个好的广告;没有一个好的广告，就没有一个好的客户;

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Nobody's profitable at this moment, because recession is on; advertising dollars are down, and expenses are way up. So that kind of belies the situation that you would expect, because the ratings are way up everywhere.

目前没有人盈利，因为经济衰退已经开始;广告费用下降了，而费用却上升了。这和你预期的情况不太相符，因为各地的评级都在上升。

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Because it equates tradition with prejudice, the left finds itself increasingly unable to converse with ordinary people in their common language.

因为它将传统等同于偏见，左派发现自己越来越无法用普通人的共同语言与他们交谈。

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A visual image in the hand of an artist is merely a tool to trigger a mental image.

艺术家手中的视觉形象只是一种触发心理形象的工具。

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After my spectacular failures, I could not be satisfied with an ordinary success.

在经历了巨大的失败之后，我不能满足于平凡的成功。

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True peace is not merely the absence of tension: it is the presence of justice.

真正的和平不仅仅是没有紧张，它是正义的存在。

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