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The most truthful part of a newspaper is the advertisements

  • -- Thomas Jefferson 托马斯·杰斐逊

报纸最真实的部分是广告

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Advertising

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I know of a brewer who sells more of his beer to the people who never see his advertising than to the people who see it every week. Bad advertising can unsell a product.

我认识一个啤酒商，他把他的啤酒卖给那些从未看过他的广告的人，比卖给那些每周都看广告的人还要多。糟糕的广告会使产品滞销。

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I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death.

我相信广告最大的危险之一不是误导人们，而是让他们无聊得要死。

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