The illogical man is what advertising is after. This is why advertising is so anti-rational; this is why it aims at uprooting not only the rationality of man but his common sense.

  • -- Henryk Skolimowski 莫夫斯基

不合逻辑的人是广告追求的对象。这就是为什么广告如此反理性;这就是为什么它的目的不仅在于铲除人的理性,而且在于铲除人的常识。

相关名言

Advertising causes conflicts at exactly the most vulnerable age for children to be in conflict with parents.

广告会在孩子和父母发生冲突的最脆弱的年龄引发冲突。

Advertising people who ignore research are as dangerous as generals who ignore decodes of enemy signals.

忽视研究的广告人就像忽视敌人信号解码的将军一样危险。