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The work of an advertising agency is warmly and immediately human. It deals with human needs, wants, dreams and hopes. Its 'product' cannot be turned out on an assembly line.

  • -- Leo Burnett 李奥贝纳

广告公司的工作是热情的和立即的人。它处理人类的需求、欲望、梦想和希望。它的“产品”无法在装配线上生产出来。

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Advertising Team Work Dreams Hope Needs Mankind

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Society has not been set up in a way that allows women to go back to work after taking time off. Many women now have to work as well as do everything at home and no one can do everything. Society needs to find a way of relieving women.

社会还没有建立起一种允许女性在休假后重返工作岗位的方式。现在，许多女性不得不工作，同时还要在家做所有的事情，没有人能做所有的事情。社会需要找到一种救济妇女的方法。

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A lot of kids do not know my club exists yet. I did not do any big advertising, and that's what I might do in the next two or three weeks, put something in the paper.

很多孩子还不知道我的俱乐部存在。我没有做任何大的广告，在接下来的两三个星期里，我可能会这样做，在报纸上发表一些东西。

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Publishing is a very mysterious business. It is hard to predict what kind of sale or reception a book will have, and advertising seems to do very little good.

出版业是一个非常神秘的行业。很难预测一本书会有什么样的销量或销量，而且广告似乎也没什么用。

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Mankind are apt to be strongly prejudiced in favor of whatever is countenanced by antiquity, enforced by authority, and recommended by custom.

无论什么东西，只要是古代所支持的、权威所强制的、风俗所推荐的，人类就容易产生强烈的偏见。

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Fit no stereotypes. Don't chase the latest management fads. The situation dictates which approach best accomplishes the team's mission.

适合没有成见。不要追逐最新的管理潮流。情况决定了哪种方法最能完成团队的任务。

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The day the Lord created hope was probably the same day he created Spring.

上帝创造希望的那一天很可能就是他创造春天的那一天。

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I never paint dreams or nightmares. I paint my own reality.

我从不画梦或噩梦。我描绘自己的现实。

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Mankind at its most desperate is often at its best.

人类在最绝望的时候往往是在最好的时候。

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A willing helper does not wait until he is asked.

肯帮忙的人不会等到别人叫他帮忙。

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He that lives on hope has but a slender diet.

靠希望生活的人饮食清淡。

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Everyone needs something from me.

每个人都需要我的帮助。

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You can't censor people's dreams.

你不能审查人们的梦。

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