Is advertising a profession, like law or medicine? How many new parents clutch their baby to their breast and declare, 'I want this child to grow up to be a media planner'?

  • -- Jef I. Richards 杰夫理查兹

广告是像法律或医学一样的职业吗?有多少新父母把孩子抱在胸前,宣称“我想让这个孩子长大后成为一名媒体策划者”?

相关名言

Every time a message seems to grab us, and we think, "I just might try it," we are at the nexus of choice and persuasion that is advertising.

每当一条信息似乎抓住了我们,我们想,“我可能会试试”,我们就处在选择和说服的结合点,这就是广告。

Many a small thing has been made large by the right kind of advertising.

许多小事情通过正确的广告而变得大。