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You want to make sure this particular car is going to please the customer and then you're going to be rewarded with something that is going to please the shareholder.

  • -- Carlos Ghosn 戈恩

你想要确保这辆车能让顾客满意然后你就能得到一些能让股东满意的东西作为回报。

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Rewarded Customer

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Basically if you study entrepreneurs, there is a misnomer: People think that entrepreneurs take risk, and they get rewarded because they take risk. In reality entrepreneurs do everything they can to minimize risk. They are not interested in taking risk. They want free lunches and they go after free lunches.

基本上，如果你研究企业家，你会发现一个错误的说法:人们认为企业家敢于冒险，而他们之所以能得到回报，是因为他们敢于冒险。在现实中，企业家们尽其所能将风险降到最低。他们对冒险不感兴趣。他们想要免费的午餐，他们追求免费的午餐。

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Storytelling is an ancient and honorable act. An essential role to play in the community or tribe. It's one that I embrace wholeheartedly and have been fortunate enough to be rewarded for.

讲故事是一种古老而光荣的行为。在社区或部落中扮演的重要角色。我全心全意地拥抱它，并且很幸运地得到了回报。

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There is only one boss. The customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else.

只有一个老板。客户。他可以把钱花在别的地方，把公司里从董事长到每一个人都炒了。

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I'd just like to be treated like a regular customer.

我只是想被当作老顾客来对待。

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