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I have always believed that writing advertisements is the second most profitable form of writing. The first, of course, is ransom notes...

  • -- Phil Dusenberry 菲尔·杜森伯里

我一直认为写广告是第二赚钱的写作形式。首先，当然是赎金便条……

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Advertising Writers And Writing Writing

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I'm not one of those writers I learned about who get up in the morning, put a piece of paper in their typewriter machine and start writing. That I've never understood.

我不是那种我知道的那种作家，他们早上起床，把一张纸放进打字机里，然后开始写作。我一直都不明白。

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Writing headlines is a specialty - there are outstanding writers who will tell you they couldn't write a headline to save their lives.

写标题是一门专业——有很多杰出的作家会告诉你，他们写标题并不是为了救人。

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But with writers, there's nothing wrong with melancholy. It's an important color in writing.

但是对于作家来说，忧郁并没有什么错。这是写作中很重要的一种颜色。

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Mass demand has been created almost entirely through the development of advertising.

大众需求几乎完全是通过广告的发展而产生的。

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Sanely applied advertising could remake the world.

理智地运用广告可以重塑世界。

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Writing is a mysterious activity.

写作是一种神秘的活动。

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